Saturday, February 2, 2008

Press Release 2 Burger Planet Draft

For immediate release: January 4 2008

Derek Barton
Burger Planet
(374) 773-8473
Fax (374) 738-8734
burgerplanet@gmail.com
www.burgerplanet.com

Jayne Peterson teams up with Burger Planet to generate health foods on the go.
Indianapolis, IND. FEB. 4, 2008 – Burger Planet has hired Jayne Peterson, a fitness guru who motivated Opal Whitcomb to lose 75 pounds, as a spokesman for a healthy chain of restaurants.

James Muellenbach III, company CEO, said “I want our customers to realize that Burger Planet is committed to offering healthy choices on its menu. The hiring of Jayne Petersen fits perfectly in the company's overall focus on healthy lifestyles."

Burger Plant is raising the bar on fast food by adding some tasty new items to their menu. Last year they added an all white meat chicken breast that can be combined with a lettuce wrap for a low-carb meal. Also consumers can now purchase packets of a variety of different fruits. These fruits joined together with a burger and fries can make for a complete meal.

Along with the healthy additions, Jayne Peterson has launched a comprehensive program to assist women in eating healthy.

“I emphasize a message of moderation. Women can have a burger and fries now and then as long as they are active and also try some of Burger Planet's exciting new menu choices”, Peterson stated.

Peterson and Corny the Clown, Burger Planets famed mascot, united together in the goal of bringing nutritional advice to the public. Both Peterson and Corny will make several appearances in malls and Burger Planets in the United Sates. This health-conscious duo will share tips and suggestion for a healthier lifestyle and the tasty new menu of Burger Planet.

Burger planet was founded in Indianapolis Ind. by James Muellenbach I in 1934. This company has served 52 billion customers with 48,272 employees. With the headquarters in Gary, Indiana and 8,921 franchises in every state, Burger Planet will continue to grow as a country favorite. For further information about Burger Planet please contact Derek Barton (323) 384-0900.

(END)

1 comment:

Preston said...

Make your dates and phone numbers AP Style.

Make city, state and date in dateline AP style.

It's not the restaurants that are healthy, but the new line of foods....and that is also what Jayne is the spokesperson for.

Check your Burger Planet spelling throughout.

Good Peterson quote. Commas and periods go inside quotation marks.

Put the company and company leaders' info at the top and the media contact person at the bottom.

Good boilerplate.